Predictive
Modeling
Services
Identify households most likely to engage with your institution.
A Customized Modeling System
There are more than 145 million potential American households to target. There are more than 14 million households with a high school student. How do you know your message is reaching the right households?
At JBellavance Consulting we’ve developed a customized modeling system based on your student data to identify top scoring households most likely to engage your institution. In most cases 80% of an institution’s students can be found in just 20% of households.
Our predictive modeling process can save thousands of dollars in prospect list purchases and get institutional impressions in the right households. You don’t need every household in a zip code, just those most likely to respond.
The following table shows the lift gained when using our predictive model. 46% of this client’s students could be found in just 5% of all households. Targeting just this 5% of the population creates an engagement probability 9X higher than a random outreach.
As a former VP of Enrollment I believe fully in the power of predictive modeling. As such, I want to make it available to every enrollment office. With minimal overhead expenses, JBellavance Consulting can build your customized predictive model for just $7,500. The money invested will help prioritize your outreach, saving thousands of dollars on purchased prospect lists, and thousands more in print and postage cost when you prioritize who receives printed outreach.